WHAT IS PPC?

Google AdWords (PPC) is the system Google has developed to assist you in marketing your products or services in the GoogleSearch Engine, and its affiliate sites, via the use of a placed text & Display ads that appear when people search for phrases related to your offering, this appears as a “sponsored link”.

Google has a wide range of platforms to promote your products and services from Video on YouTube to Gmail Sponsored Promotions, Google has it covered.

By using Google Adwords you can get in front of your potential customers exactly when they are searching for what you offer and the great thing is, it works for every type of business.

REAL TIME REPORTING

As a professional PPC Agency we believe in keeping all our customers in the loop. A lot of agencies out there don’t give you access to your information within your account and this can be frustrating to some businesses.

We create you a dynamic report that gives you all the information you need to overlook the data in your account 24/7. We add in all the crucial stats from your account and as the account grows we add in more to keep you in the loop 100%. If you don’t see any information in your account that you would like to see, then we can add it in for you.

The great thing is you can use this report to check, week on week, month on month stats to see how your business is performing online.

Research

  • Kick off meeting to establish KPI’s and available spend
  • Access added for Webmaster Tools and Analytics accounts
  • Full search analysis and keyword research
  • Keywords sign off based on relevancy, cpc and traffic
  • Current Landing page analysis and discussion

Build

  • Formulation of optimal Account Structure
  • Campaign and Ad Groups built on Keyword themes
  • Ad copy creation with 2 test as minimum for each adgroup
  • Landing page suggestions discussed and implemented
  • Upload to Google Adwords for final check and sign off

Launch

  • Campaign Budget set for daily & monthly ad spend
  • Maximum Cost per Click set per adgroup based on research
  • Tracking Code added for future performance analysis
  • Landing Page tweak suggestions where required
  • Campaign live with close initial monitoring

Optimize & Manage

  • Keyword bid management such as first page bridgers
  • Further Keyword suggestions based on performance data
  • Ad Creative optimisation based on CTR and Conversion Rates
  • Ad Extensions CTR and Conversion Rates analysed
  • Remarketing discussed and implemented if required

GET IN TOUCH

THE WAY WE WORK

  • NO Contracts (No minimum terms)

  • 24/7 Dynamic Reporting

  • Google Adwords Conversion Tracking (Track your R.O.I)

  • Man Managed by Ex Google Employees

  • Real Advice, Expectations and Support

  • Low management Fees

  • 7 Days a week management.

  • Certified Google Partner Agency